AMD’s innovative new RDNA 3 GPU started life as a doodle during a boring meeting

AMD

“It’s amazing how much architecture is done on hotel napkins,” AMD fellow, Andy Pomianowski tells a room packed with press at AMD’s RDNA 3 launch event. It’s news to me. I had always assumed a liberal amount of wipe board markers had been the go-to way to note down any forthcoming ideas. Yet RDNA 3’s chiplet architecture was actually first jotted down on a flimsy piece of paper in a hotel during an off-site staff meeting.

“We’re grappling with challenges. How do we provide the best product for our customers? We’ve had a lot of success in server and the desktop market, and the application of that technology to GPUs wasn’t obvious,” Sam Naffziger, corporate fellow at AMD, tells us.

From left to right: Joe Macri, SVP, Corporate Fellow; Andy Pomianowski, Corp. VP, Silicon Design and Engineering; Samuel Naffziger, SVP, Corporate Fellow; Michael Mantor, Corp. Fellow. (Image credit: Future)
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“Mike [Mantor] and Andy [Pomianowski] had very aggressive targets, a lot of features and goals that we knew we could not meet in combination without doing something different.”



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